Hola!
Welcome to my startup knowledge base from Startmate Launch Club. Made by Cing Hoih on behalf of CORTEXO.
Quick Links
🎯 Getting Started & Foundation
- 03 Goal Setting, with Startmate’s Maisy Bennett - Set clear objectives
- 04 How to Start a Startup, with ContactOut’s Rob Liu - Essential first steps
- 23 Startup Playbook, with Kate Herbert (ex Startmate Investment Associate) - Comprehensive framework
👥 Customer Discovery & Validation
- 05 Identifying your first customers; a deep-dive into personas, with Stella Startup’s Gemma Clancy - Find your ideal customer
- 06 Validating what Matters - PMF in Practice, with Atlassian’s Kristin Perchal - Product-market fit validation
- 07 Validation Toolbox; Practical Tips and Tools to Fast-Track the Validation Process, with EntryLevel’s with Ajay Prakash - Fast-track validation
- 13 Building your Founding Hypothesis, with Startmate’s Ben Simai - Structure core assumptions
- 14 How to Conduct Customer Interviews, with Freckle’s Nathan Merzvinskis - Extract customer insights
🛠️ Building Your Product
- 09 Building an MVP, with Mindset Health’s Alex Naoumidis - MVP strategies
- 10 Prototyping your MVP, with Bigger’s Pablo Seoane - Rapid prototyping
- 17 Prompt Engineering Your Way to Product; AI Tools for Rapid Prototyping, with AI Never Sleep’s Jonathan Chan - AI-powered prototyping
📈 Growth & Go-to-Market
- 16 Getting Your First 10 Customers, with Sell Anything’s Sean Grealy - Land first customers
- 18 Growth Hacking, with Turo’s Anna Cheng - Explosive growth strategies
- 19 No fluff GTM Playbook for Early-stage Founders, with AltMonday’s Angela Catalan - Go-to-market strategies
- 11 $0 to $2.3M in 18 months, with Order Editing’s Hamish McKay - Revenue growth case study
💰 Monetization & Pricing
- 20 Monetisation and Pricing Strategies, with Oliver Berger - Pricing strategies
💡 Strategy & Mindset
- 12 Increasing Surface Area for Luck to Strike, with Startmate CEO Michael Batko - Create opportunities
💼 Fundraising & Pitching
- 24 Funding pathways and how to get investment with Startmate’s Emma Grife - Funding options
- 25 What Investors Look For, with Startmate’s Ben Simai - Investor criteria
- 27 Nailing Your Pitch, with Startmate’s Emma Grife - Perfect your pitch
- 29 Beyond the Deck: Storytelling Strategies for Winning Pitches, with Tinybean’s Sarah-Jane Kurtini - Storytelling techniques